尼古拉斯·科尔@Nicolascole77
· 2026-09-18 00:30
尼古拉斯·科尔
@Nicolascole77 · Nicolas Cole · 0 followers
我们为 AI 时代的作家与创作者彻底重构了 Typeshare。• 你所写的一切都会被整理进你的“数字大脑”（Digital Brain）• 你可以……
17今日信号
🔥 Typeshare 重构发布
1 条最高 5.2
📘 创业哲学
9 条最高 6.2
尼古拉斯·科尔@Nicolascole77
· 2026-08-21 04:34
获得结果的速度越快，护城河就越浅，优势侵蚀得越快，长期的复利价值就越低。获得结果的速度越慢，……
对你意味着，在 AI 大幅降低软件构建门槛的当下，单纯追求交付速度难以形成壁垒。
观点长期可持续的商业价值来自于深度工作流绑定、私有数据积累等难以被快速复制的资产，CEO 需在快速迭代中布局难而慢的深度竞争力。
The faster the result, the more shallow the moat, the faster the erosion, the less valuable the long-term compounding. The slower the result, the more...
尼古拉斯·科尔@Nicolascole77
· 2026-04-23 18:57
大多数企业主追逐新酷潮流战术。与此同时，他们没有执行那 100 件能产生收入的基础工作——如果他们执行了……
对你意味着
观点AI 时代的新工具诱惑空前强烈——每周都有新框架和新范式。但增长往往藏在那些无聊却有效的基础工作里：销售执行、客户留存、口碑传播。AI 可以加速这些基础工作，而不是替代它们。先把基础跑通，再叠加 AI 杠杆，而非反过来。
Most business owners chase new-cool-trendy tactics. Meanwhile, they aren't executing the 100 basic things they can do to generate revenue—and if they...
尼古拉斯·科尔@Nicolascole77
· 2026-08-30 02:12
线上写作的大部分“游戏规则”在于，在你选择的细分领域里，将相同的 5-10 个核心观点：• 在不同的社交平台上 • 在不同的...
观点打造品牌 IP 无需不断制造新话题，关键在于提炼 5-10 个核心战略主张并高频重复。
事实AI 能极大降低同一观点的改写成本。这
对你意味着CEO 应专注于提炼底层认知，将分发复用交由 AI 工作流处理。
A lot of the "game" of writing online is saying the same 5-10 core ideas in your chosen niche... • on different social platforms • inside different ...
尼古拉斯·科尔@Nicolascole77
· 2026-08-19 22:40
几个月前，我押注了一档名为《Decoded Genius》的新兴播客。我们的那一集刚刚上线，内容非常棒。我敢打赌这档播客会不断成长...
事实内容创作者 Nicolas Cole 宣布其录制的新兴播客单集上线。
观点对于 AI 创业公司 CEO 而言，早期借助潜力垂直播客做深度访谈，是打响品牌认知与传递战略理念的高效渠道。
A few months ago, I took a bet on an up-and-coming podcast called Decoded Genius. Our episode just went live, and it's so good. I bet this pod grows c...
尼古拉斯·科尔@Nicolascole77
· 2026-08-19 03:33
这再次表明你永远不知道什么会表现出色，什么会惨败。我花了大约 20 多个小时写这篇文章。对于精准的目标读者来说，它具有巨大价值……
对你意味着
事实作者投入 20 多小时撰写深度文章，但发现内容传播效果难以预判。
观点在 AI 驱动增长的时代，CEO 不应仅依赖高成本单点创作，而应建立基于数据反馈的快速测试与内容迭代机制。
Just goes to show you never know what's going to perform well vs flop. I spent like 20+ hours writing this piece. Massively valuable for the right rea...
尼古拉斯·科尔@Nicolascole77
· 2026-08-24 23:58
如果您想在网络上写作、积累受众并在自己专注的细分领域打出知名度，只需要做出 4 个决策：1. 在哪里写作 - ...
事实Nicolas Cole 总结了网络写作与建立细分领域影响力的决策框架。
观点在 AI 内容爆发的时代，CEO 的个人 IP 与思想领导力成为极高杠杆的信任资产。创始人需把内容策略化，精准占领生态中的细分心智。
There are only 4 decisions you need to make if you want to write online, build an audience, and become known for a niche you own. 1. Where to write - ...
尼古拉斯·科尔@Nicolascole77
· 2026-08-18 21:46
在线写作是一场关于三件事的游戏：构建垂直领域的内容库；保持极长的时间跨度（10 年以上）；从而让你在特定领域建立知名度。
事实在线写作的核心在于长期积累垂直内容库。
观点
对你意味着，在 AI 内容泛滥的当下，CEO 建立个人与公司品牌壁垒不能靠短期流量，而需通过长期深度输出打造不可替代的内容护城河。
Writing online is a game of 3 things: • Building a library of niche content • Over a very long time horizon (10+ years) • So you can become known f...
尼古拉斯·科尔@Nicolascole77
· 2026-08-25 00:28
回复：我自 2007 年起就在网络上写作。如果你想开始网络写作、积累受众并在自己专注的细分领域建立知名度，这里有一份免费步骤指南……
事实Nicolas Cole 梳理了长线在线写作与个人受众积累的框架。
观点对 CEO 而言，在 AI 生成内容泛滥的背景下，创始人亲自输出真实洞察并建立个人 IP，是企业获取公信力和生态吸引力的低成本战术手段。
Re I've been writing online since 2007. If you want to start writing online, build an audience, and become known for a niche you own, here's a free st...
尼古拉斯·科尔@Nicolascole77
· 2026-04-23 08:04
你在进步道路上最大的挑战不是知识不足，而是厌倦感。大多数人对「变得优秀」的想象与真实过程相差甚远——他们期待持续的高峰体验，却不知道真正的精进是枯燥、重复的日常。
对你意味着在 AI 工具高速普及期，知识和工具的获取成本接近于零，真正拉开差距的是执行纪律与反厌倦能力。
观点高速成长的创始团队往往不是输在「不知道该做什么」，而是输在对重复高强度执行的耐受力。这是一个关于团队心理韧性的管理信号。
Your biggest challenge in making progress isn't a lack of knowledge. It's boredom. Most people romanticize what "getting good" at something looks & fe...
📘 AI 思考方法论
4 条最高 4.6
尼古拉斯·科尔@Nicolascole77
· 2026-09-17 02:01
大众根本不知道 AI 正在对作为技能或服务的写作产生何种程度的冲击。那些通过在线写作来构建个人语言模型（Personal Language Models）的人将会……
对你意味着个人与企业的智力资产形态正在变迁。
事实AI 正让常规内容产出的边际成本归零。
观点真正的壁垒已从文笔转向高密度的特异性思考。CEO 应将自身及团队高管的认知输出沉淀为独有私有语料，构建属于公司的专属语言模型与品牌壁垒。
The masses have no idea the impact AI is having on writing as a skill/service. Those who build Personal Language Models by writing online are going to...
尼古拉斯·科尔@Nicolascole77
· 2026-08-20 07:51
这篇文章很值得一读。另外在评论区，我看到有人让 Grok 来总结这份内部备忘录。我在读完全文后看了 Grok 的总结...
事实用户使用 AI 摘要长文档的频次上升，
观点这意味着团队在依赖 AI 提炼决策信息时存在上下文丢失风险，高效且精准的长文本压缩能力将成为知识管理类 AI 产品的核心价值。
Amazing read. Also, in the comments, I saw someone ask Grok to just summarize this internal memo instead. I read Grok’s summary after reading the who...
尼古拉斯·科尔@Nicolascole77
· 2026-05-03 04:52
我是 Michael Saylor/MSTR 的看好者，也倾向于同意他在 AI 上的观点。但被忽视的细节是：把所有努力都交给 AI/技术意味着……（原文截断）
观点Cole 在质疑「AI 做一切」的路径依赖风险——如果核心决策和工作全部外包给 AI，人类（和组织）本身的判断力和能力会逐渐萎缩。
对你意味着用 AI 放大能力和被 AI 替代决策是两件完全不同的事。作为 CEO，明确哪些判断必须由自己亲历、哪些可以交给 AI，是值得在公司层面立规矩的原则性问题。
I'm a Michael Saylor / MSTR bull, and I tend to agree with this pov on AI. But the nuance that gets lost is that deferring all effort to AI/tech impli...
尼古拉斯·科尔@Nicolascole77
· 2026-09-16 01:36
你的内容库就是你的数字大脑。其他人都是“缺乏数字大脑”的人。
在底层基座能力同质化的趋势下，
观点企业的专有内容库与业务语料沉淀才是真正的核心数字大脑；
事实缺乏结构化知识沉淀的组织，将无法让 AI 深度接管战略决策流。
Your content library is your Digital Brain. Everyone else is "Digital Brain-less."
📘 AI 产品化
2 条最高 5.2
尼古拉斯·科尔@Nicolascole77
· 2026-08-20 03:25
我担心我们正在进入一个时代：人们花更多时间去思考自己正在阅读的东西是否是由 AI 写的，而不是去思考内容本身……
言外之意，
事实生成式 AI 大幅降低了文本创作门槛，导致同质化内容泛滥。
观点这触发了受众的认知防御，使阅读体验从“思想吸收”转向“真伪校验”。这对 AI 内容应用 CEO 的启示是，单纯提高文本生成效率的壁垒正在失效，建立高信任度、深度交互与品牌人格化的产品设计才是关键。
I fear we're entering an age where people spend more time thinking about whether or not AI wrote the thing they're reading—rather than thinking about...
尼古拉斯·科尔@Nicolascole77
· 2026-04-23 20:39
这就是一些数字写作者和创作者制造「高产」假象的方式：他们只是在重复「有效的内容」。（而受众……）
对你意味着
观点AI 大幅降低内容生成成本后，重复有效内容的策略将更普遍也更廉价。真正稀缺的将是原创观点和独特视角，而非内容数量。对于用 AI 构建品牌内容矩阵的 CEO，提前布局原创深度内容比追求高频浅内容更具长期壁垒价值。
This is how some digital writers and creators give the illusion of being “prolific.” They are just doing more of “what works.” (And the audience i...
📘 销售方法论
1 条最高 4.0
尼古拉斯·科尔@Nicolascole77
· 2026-09-11 02:33
如果你想知道我们如何在不到 3 年的时间里将高级代笔学院做到超过 1500 万美元的销售额，请阅读本文。那些经久不衰的销售框架……
事实该团队将非标知识服务做成标准化销售闭环，3 年实现 1500 万美元营收。
观点
对你意味着当 AI 将交付端边际成本压缩至零时，公司的核心护城河将完全转移至前端高信任度的销售框架与获客体系。
If you want to know how we built our Premium Ghostwriting Academy to over $15,000,000 in sales in <3 years, read this. Timeless sales frameworks that ...
尚未被主编选入事件/主题的原始推文（共 50 条，按时间倒序）
尼古拉斯·科尔 @Nicolascole7709-17 04:11
Just finished reading this book about Blizzard Entertainment (great read btw). It really put the WoW: Forever decision into perspective. Blizzard was ...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-14 08:46
No, it’s the explanation for World of Warcraft Classic being re-released in the pandemic, and a signal of what’s to come when WoW Forever comes out ...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-13 23:36
Baby Shower Party Weekend Been waiting to share this, but my wife and I are expecting our first in December. Can’t wait to be a Girl Dad!! 👧🏼
🔗 原推尼古拉斯·科尔 @Nicolascole7709-13 11:45
Calling all entrepreneurs who got their start playing World of Warcraft: Should we form an X guild and play WoW Forever? Rolling Horde. Comment below ...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-10 21:58
One of my most-read & most-shared long-form articles. Glad so many people found this helpful! Writers should be optimistic about the future.
🔗 原推尼古拉斯·科尔 @Nicolascole7709-10 07:57
RT Carina 🇺🇸🇨🇱 — Urban Designer & Ghostwriter: "The rise of AI means the fall of Commodity Content, forcing writers and creators and thin...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-09 21:32
An uncomfortable truth the world is unconsciously grappling with in the age of AI is that most words and groupings of words derived from our shared la...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-09 06:04
This essay should help give more precise language to the right way to write with AI: https://x.com/nicolascole77/status/2096977920048951663?s=46
🔗 原推尼古拉斯·科尔 @Nicolascole7709-08 23:04
I recorded my screen writing this 6,500-word essay about how to write with AI. We're entering a new era where, despite having access to these insanely...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-08 17:13
RT Jamie Marsland - Head of WordPress YouTube ❤️: This a great read 👇
🔗 原推尼古拉斯·科尔 @Nicolascole7709-08 15:41
RT Matteo Marinelli: Once again, Nicolas nailed it: slop is not determined by who wrote it, but rather by how much of a commodity is its content. And ...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-08 11:40
RT Damian Ghigliotty: I’m increasingly sparing in my use of AI for writing, mainly for authenticity and muscle memory. I use it far more extensively ...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-08 06:57
Very happy to see people resonating with this essay. It’s a topic I’ve been thinking a lot about, especially as a professional writer.
🔗 原推尼古拉斯·科尔 @Nicolascole7709-08 06:15
RT Ronnie, Translator of Great Work🦋✨: This is the best article I’ve read about writing in a long time. I need all of you to read it. Takes like ...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-08 03:25
RT Dickie Bush: Required reading if you publish any kind of writing on the internet.
🔗 原推尼古拉斯·科尔 @Nicolascole7709-07 03:09
Dropping the most important essay I’ve ever written tomorrow. In the meantime, read this:
🔗 原推尼古拉斯·科尔 @Nicolascole7709-06 02:25
If you’re brand new to writing & making money online, read this:
🔗 原推尼古拉斯·科尔 @Nicolascole7709-05 01:04
I made my first $1 writing online in 2014. I wrote a viral answer on a little-known website at the time called Quora about my bodybuilding transformat...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-05 00:37
💻 Day 5 of our Start Writing Online Sprint! Today we automated a short-form social post: • Chose what to write (tweet) • Chose the rules • Showe...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-04 06:36
RT Nicolas Cole 🚢👻: The funniest part about this ad is Astra doesn’t actually do any of the things each human asks for. The human asks the ques...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-04 06:36
The funniest part about this ad is Astra doesn’t actually do any of the things each human asks for. The human asks the question and ChatGPT says, “I...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-04 00:45
RT Nicolas Cole 🚢👻: 💻 Day 4 of our Start Writing Online Sprint! Today we: • Expanded a smaller piece of writing into a longer one • Formatt...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-04 00:45
💻 Day 4 of our Start Writing Online Sprint! Today we: • Expanded a smaller piece of writing into a longer one • Formatted that piece of writing i...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-02 21:45
RT Nicolas Cole 🚢👻: I spent 20 hours writing this piece, but it took me a decade of experimentation to learn how to write it.
🔗 原推尼古拉斯·科尔 @Nicolascole7709-02 21:45
I spent 20 hours writing this piece, but it took me a decade of experimentation to learn how to write it.
🔗 原推尼古拉斯·科尔 @Nicolascole7709-02 11:03
RT Nicolas Cole 🚢👻: I think this is why mid-life crises happen. In order to advance professionally, novelty is the enemy. You are incentivized t...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-02 11:03
I think this is why mid-life crises happen. In order to advance professionally, novelty is the enemy. You are incentivized to find a repeatable, profi...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-02 00:45
💻 Day 2 of our Start Writing Online Sprint! Today, we walked through how to turn: • A short-form tweet • Into an Atomic Essay • Then took a piec...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-01 23:39
RT Nicolas Cole 🚢👻: There has never been a better (or easier) time in history to make money online. Quite literally all you have to do is: • Wr...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-01 23:39
There has never been a better (or easier) time in history to make money online. Quite literally all you have to do is: • Write about a niche topic •...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-01 12:19
One of the best compliments I've ever gotten on the Internet. It's easy to categorize me as "a course guy," when in reality, I'm a die-hard purist cre...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-01 11:53
RT Nicolas Cole 🚢👻: https://x.com/i/article/2094629376616960000
🔗 原推尼古拉斯·科尔 @Nicolascole7709-01 00:50
💻 Day 1 of our Start Writing Online Sprint! Today, we mastered the 5 proven short-form content formats: • Paragraph Style • What, How, Why • Lis...
🔗 原推尼古拉斯·科尔 @Nicolascole7709-01 00:50
RT Nicolas Cole 🚢👻: 💻 Day 1 of our Start Writing Online Sprint! Today, we mastered the 5 proven short-form content formats: • Paragraph Styl...
🔗 原推尼古拉斯·科尔 @Nicolascole7708-31 10:33
In high school, I almost failed my Sophomore English class because I improperly cited Wikipedia. I had to do extra credit the whole semester just to p...
🔗 原推尼古拉斯·科尔 @Nicolascole7708-29 03:15
If you can write in these 5 digital-first formats, you can write anything.
🔗 原推尼古拉斯·科尔 @Nicolascole7708-28 20:31
RT Nicolas Cole 🚢👻: The vast majority of people in the world do not write online. Which means they: • Can't attract opportunities (always chasi...
🔗 原推尼古拉斯·科尔 @Nicolascole7708-28 10:16
Gentle reminder to all the genius market analysts who called Saylor & MSTR a ponzi for being over-leveraged and on the verge of bankruptcy: Net-levera...
🔗 原推尼古拉斯·科尔 @Nicolascole7708-28 02:17
Between 2016-2020 (pre-AI) I quite literally wrote 1,000+ Inc Magazine columns with the phrase, “Here’s what most people get wrong…”. In fact, I d...
🔗 原推尼古拉斯·科尔 @Nicolascole7708-27 20:30
RT Nicolas Cole 🚢👻: Entrepreneurship is a game of uncertainty. If you want certainty, you work inside something that is already working. But the...
🔗 原推尼古拉斯·科尔 @Nicolascole7708-27 20:30
Entrepreneurship is a game of uncertainty. If you want certainty, you work inside something that is already working. But the trade-off is "certainty" ...
🔗 原推尼古拉斯·科尔 @Nicolascole7708-27 01:54
RT Nicolas Cole 🚢👻: "Short-form written content is a game of rhetoric. For example, there’s a reason why people remember this iconic phrase fro...
🔗 原推尼古拉斯·科尔 @Nicolascole7708-27 01:54
"Short-form written content is a game of rhetoric. For example, there’s a reason why people remember this iconic phrase from John F. Kennedy’s inaug...
🔗 原推尼古拉斯·科尔 @Nicolascole7708-26 20:30
RT Nicolas Cole 🚢👻: Paid newsletters. Specifically this publishing flywheel: • Paid newsletter on Substack • Republish long-form newsletters a...
🔗 原推尼古拉斯·科尔 @Nicolascole7708-26 11:35
I've been telling Substack to do this for 2 years. I understand every company has their own product roadmap and vision for what the platform can/shoul...
🔗 原推尼古拉斯·科尔 @Nicolascole7708-26 03:34
RT Nicolas Cole 🚢👻: Virgil Abloh, the late-famous designer and founder of the brand Off White, has an iconic POV here. In an interview, he expla...
🔗 原推
生成于 2026-09-25 22:18（北京时间）· v0.2 CEO 战略情报版